(And if you’re American… please, don’t answer that.)
Cuba has given the world more than just music, dance, and politics—it has perfected some of our most indulgent habits. From rich rums to world-famous cigars, there’s an irresistible allure to the island’s craftsmanship that captivates collectors and connoisseurs alike.
A Famous Cigars-and-Politics Story
History is full of cigar legends, but one of the best involves President John F. Kennedy. Just hours before signing the US trade embargo on Cuba, JFK sent his press secretary, Pierre Salinger, on a mission: buy up as many Cuban cigars as possible. Salinger returned with 1,200 Petit Upmanns, and only then did Kennedy sign the embargo. Since that moment, the most exquisite cigars in the world have technically been contraband on American soil—though that hasn’t stopped countless attempts to sneak them in.
Do Cubans Deserve the Hype?
In previous guides, we’ve explored the history, craftsmanship, and heritage of Cuban cigars. This time, I want to tackle something more controversial: are Cuban cigars truly the best in the world?
Here’s the truth: Cuba makes some extraordinary cigars. But the notion that no other country comes close? That’s more myth than reality.
Most smokers—unless they’re seasoned aficionados—would struggle to distinguish a Cuban from a Dominican or Nicaraguan cigar in a blind tasting. Strip away the band, and many wouldn’t know the difference. Leave the band on, though, and suddenly the Cuban becomes the favourite, regardless of flavour. The prestige of “Made in Cuba” carries enormous weight.
A Personal Perspective
When I first started smoking cigars, Cubans felt almost mythical. Their rarity—especially in the US—made them seem like forbidden fruit. Growing up with the idea that “Cuba equals the best” made them feel like treasures.
But experience has taught me a more balanced truth. Yes, Cuba produces masterpieces—cigars that are rich in depth, elegance, and heritage. But it also produces average smokes. And the same can be said of any cigar-producing nation. Just as Savile Row in London is famed for tailoring, it doesn’t mean exquisite clothing can’t be found in Italy, Spain, or New York. Likewise, not every suit on Savile Row is perfect. The same logic applies to cigars: excellence exists everywhere, and mediocrity can be found anywhere.
The Bottom Line
Cuban cigars are not untouchable icons, but they are undeniably special. They carry a romance that’s hard to replicate—a blend of history, exclusivity, and undeniable quality when done right. Yet the world of cigars is richer and more diverse than one island alone. To truly appreciate it, you have to explore beyond Havana.
So yes—enjoy your Cubans. But don’t let the label blind your palate. Sometimes the best cigar of the evening comes from Nicaragua, Honduras, or the Dominican Republic—and that, in itself, is worth celebrating.